Leading instead of following.

With budgets, peer pressure, history, workload ... all weighing on those who choose to be leaders, making decisions and applying change can be challenging. On our end at SIPG, we are faced with trying to establish a relationship with our prospects who we hope will become a client once we show them value and address the roadblocks.
The challenge for us it to show a ROI that justifies the price of our solutions, clarifying the discussion when peer pressure and history will have most people afraid to take a step forward, and to do so without adding to the workload of the individual.
Although there are many more reasons to do something which would bring change Vs the fewer reasons not to in order to avoid change, the voices of those against change always seem a LOT louder than those for change.
For companies to grow and continue to evolve change is a natural component, but if we are not careful there will be little to no growth and change as people continue to dig their heels in.
We in the sales profession have ideas and solutions that you might benefit from, all we ask is that you listen and make the time to understand the reasons for Vs the reasons against.